Our story
Where there is wellness, beauty follows.
INTU was founded on one belief: skin longevity starts inside. What shows on the surface is usually a reflection of what is happening within.
How it started
It began on a walk, and a shared frustration.
INTU Wellness was founded by good friends, media personality Anna Robards and entrepreneur Christie Whitehill. On a walk one day they were comparing notes on the restless nights, the low energy and the dull-looking skin that came with trying to juggle it all. They wanted their power, and their glow, back.
Both were big consumers of beauty and health products, and both knew supplementing for visible skin results was on the rise. After years of research and hundreds of conversations with women, they found the same thing every time: it was confusing to know which formulas were right, what could be taken together, and how to stay consistent. What was on the shelf was also, frankly, beige and boring.
So they built the range they wanted to buy: expertly formulated, great tasting, and designed for the long game of skin.
Skin longevity
Ageing well is a system, not a single product.
Skin longevity is the work of protecting and rebuilding the structures that make skin look young: collagen, elastin, the barrier, the microbiome, and the sleep and stress cycles that quietly govern all of them. Lack of sleep, rising cortisol, inflammation and gut disruption show up on your face long before a cream can fix them.
That is where INTU comes in. We have been connecting the dots between wellness and beauty for years, with a team of experts, naturopaths and scientists formulating high-quality, effective products. Supplements build the internal foundation. INTU SKIN expresses it on the surface. We call it intuitive beauty.
THE PATH HERE
From a conversation to a complete system.
The walk
Two friends, restless nights and dull-looking skin from trying to juggle it all. They wanted their power, and their glow, back.
The research
Years of speaking with women revealed the same gaps: which supplement, what dose, what can be taken together, and how to remember it daily.
INTU Wellness
Great-tasting, expertly formulated supplements that make looking after skin and health from the inside easy, and genuinely enjoyable.
INTU SKIN
The topical half of the system. Clinically studied copper peptides that express on the surface what the supplements are building underneath.
THE INTU WAY
Three rules, no exceptions.
We are dynamic
Innovative and solutions driven. We formulate for the long game of skin, not a quick fix, and we are happy to venture outside the category norms to do it.
We are unforgettable
Serious about quality, still bold and fun. Beige and boring was the old supplement aisle. We want you to feel confident in your own skin, and to enjoy the ritual.
We are reliable
Dosed, not dusted. Cited, not claimed. Formulated with naturopaths and scientists, Australian made and owned, and honest about what each ingredient does.
OUR FOUNDERS
Meet Anna and Christie.
Two friends who came to the same conclusion from different directions: look after the inside, and the skin follows.
Anna Robards
CO-FOUNDER · MEDIA PERSONALITY
Anna's journey into wellness began with the sleepless months of her first pregnancy. She started asking experts for answers and was put onto a high-quality magnesium, which she still swears by. It is one of the reasons magnesium is a star ingredient in Sleep & Skin Renewal.
Christie Whitehill
CO-FOUNDER · ENTREPRENEUR
Christie built her name in technology, founding award-winning education company Tech Ready Women. Burnout and an always-on life led to health complications through her second pregnancy, and to a two-year overhaul of her sleep, self-care and skin rituals with expert guidance.
“The question we asked ourselves was: how can we make looking after your skin from the inside out more convenient, effective, trustworthy and fun, for as many people as possible?”
AWARD-WINNING FORMULAS
Recognised by independent judging panels.
Join our community
Start where it matters to you.
Sleep, gut, energy or skin. Pick one, feel the difference, then build the ritual out. We are believers in slow living and real connection, so come and tell us how you go.